Privacy Policy

Privacy Policy – BE Smart Exim

1. Introduction

Welcome to BE Smart Exim! We are committed to providing valuable global trade insights and comprehensive national export and import data through our website, https://besmartexim.com/. This Privacy Policy explains how BE Smart Exim (“we,” “us,” or “our”) collects, uses, discloses, and protects your personal information when you visit our website, use our services, or interact with us through our official social media channels (such as LinkedIn, Facebook, Instagram, and X).

Your privacy is important to us, and we are dedicated to protecting your personal data in compliance with applicable data protection laws.

2. Scope of This Policy

This policy applies to all visitors, users, and others who access our website at https://besmartexim.com/, use our services, or submit a form to request a demo. It does not apply to any third-party websites or services that are not under our direct control, even if linked from our site. We encourage you to review the privacy policies of any third-party sites you visit.

3. Information We Collect

We collect various types of information to provide and improve our services to you.

3.1. Personal Data

We may collect personal information that you voluntarily provide to us when you interact with our website, such as when you fill out a form, request a demo, subscribe to our newsletter, or contact us directly. This includes, but is not limited to:

  • Full Name
  • Email Address
  • Phone Number
  • Company Details: This may include your company name, industry, size, and business registration number.
  • Physical Address: (City, State, Postal Code)
  • Any other information you choose to provide in your communications with us.

3.2. Usage Data

When you visit our website, we automatically collect certain information about your device and browsing activity. This Usage Data helps us understand how our website is used and how we can improve it. This may include:

  • IP Address
  • Browser Type and Version
  • Pages Visited
  • Date and Time of Access
  • Time Spent on Pages
  • Device Identifiers and Diagnostics (e.g., operating system, device type)
  • Referring/Exit Pages

3.3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (such as web beacons, pixels, and local storage) to enhance your user experience, analyze website traffic, and understand user behavior.

  • Cookies are small data files stored on your device that help us remember your preferences, track your navigation, and deliver personalized content.
  • Types of Cookies We Use:
  • Essential Cookies: Necessary for the website to function correctly (e.g., enabling navigation, accessing secure areas).
  • Analytical/Performance Cookies: Help us understand how visitors interact with our website by collecting information about page visits, traffic sources, and errors. This data is aggregated and anonymous.
  • Functionality Cookies: Allow the website to remember choices you make (e.g., language preferences) and provide enhanced, more personal features.
  • Marketing/Targeting Cookies: Used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

You can manage your cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, if you disable cookies, some parts of our website may not function properly.

4. How We Use Your Information

We use the collected information for various purposes, primarily to provide and improve our services, communicate with you, and ensure the security of our operations.

  • To Personalize Your Experience: To deliver content and product offerings in which you are most interested, tailored to your needs and preferences.
  • To Improve User Experience and Website Functionality: By analyzing usage patterns and feedback, we can optimize our website’s design, content, and performance.
  • To Communicate with You: To respond to your inquiries, provide customer support, send updates about our services, offers, and promotions that may be of interest to you.
  • To Provide and Maintain Our Services: Including processing your requests for demos and delivering the global trade insights and data you seek.
  • To Ensure the Security and Integrity of Our Website and Services: To detect, prevent, and address technical issues, fraud, or other malicious activities.
  • To Comply with Legal Obligations: To meet our legal and regulatory requirements.

5. Legal Basis for Processing (For EEA Users and Global Relevance)

For users located in the European Economic Area (EEA) or other regions with similar data protection laws, we process your personal data based on the following legal grounds:

  • Your Consent: Where you have given us explicit consent to process your personal data for a specific purpose (e.g., for marketing communications). You have the right to withdraw your consent at any time.
  • Necessity to Perform a Contract: Where processing is necessary for the performance of a contract to which you are a party or to take steps at your request prior to entering into such a contract (e.g., providing a demo you requested).
  • Compliance with Legal Obligations: Where processing is necessary for compliance with a legal obligation to which we are subject (e.g., tax laws, regulatory requirements).
  • Our Legitimate Interests: Where processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, provided that these interests do not override your fundamental rights and freedoms (e.g., improving our services, ensuring website security, conducting analytics).

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The specific retention period will depend on the type of data and the purpose for which it was collected. For example:

  • Contact information for demo requests: Retained for the duration of our business relationship and a reasonable period thereafter for record-keeping.
  • Usage data: May be retained for internal analysis purposes for a limited period to improve website functionality.
  • Data collected based on consent: Retained until you withdraw your consent, unless other legal bases apply.

Once the retention period expires, your personal data will be securely deleted or anonymized.

7. Data Transfer

Your information, including Personal Data, may be transferred to and maintained on servers located outside your jurisdiction, where data protection laws may differ from those in your jurisdiction. For example, our servers or service providers may be located in countries outside of India or the EEA.

By using our services and providing your information, you consent to such transfers in accordance with this Privacy Policy.

We take appropriate measures, in line with applicable data protection regulations, to ensure that such cross-border transfers are conducted securely and that your personal data remains protected. These measures may include contractual safeguards, such as the use of standard contractual clauses (SCCs) approved by relevant authorities, or other lawful transfer mechanisms as required by law.

8. Disclosure of Data

We may disclose your personal data in certain situations and to specific parties:

  • To Comply with Legal Obligations: If required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
  • To Protect and Defend Our Rights and Property: To enforce our terms of service, protect our intellectual property, or defend against legal claims.
  • To Prevent or Investigate Possible Wrongdoing: In connection with the website or services.
  • To Protect the Personal Safety of Users or the Public: In urgent circumstances.
  • In Connection with a Business Transaction: In the event of a merger, acquisition, asset sale, or other corporate restructuring, your personal data may be transferred as part of the assets. We will notify you before your Personal Data is transferred and becomes subject to a different Privacy Policy.

9. Security Measures

We implement appropriate technical and organizational security measures designed to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include:

  • Encryption: Using encryption for data in transit and at rest where appropriate.
  • Access Controls: Restricting access to personal data to authorized personnel only.
  • Regular Security Audits: Conducting periodic reviews and assessments of our security practices.
  • Employee Training: Ensuring our staff are aware of data protection best practices.

However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

10. Your Rights

Depending on your location and applicable data protection laws (such as the Digital Personal Data Protection Act, 2023 (DPDP Act) in India, and GDPR for EEA users), you may have the following rights regarding your personal data:

  • Right to Access: To request a copy of the personal data we hold about you.
  • Right to Correction/Rectification: To request the correction of inaccurate or incomplete personal data.
  • Right to Deletion/Erasure (“Right to be Forgotten”): To request the deletion of your personal data under certain conditions.
  • Right to Restriction of Processing: To request that we restrict the processing of your personal data under certain conditions.
  • Right to Object to Processing: To object to our processing of your personal data under certain conditions, particularly for direct marketing purposes.
  • Right to Data Portability: To request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
  • Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.

To exercise any of these rights, please contact us using the information provided in the “Contact Us” section below. We will respond to your request in accordance with applicable laws.

11. Third-Party Services

We may employ third-party companies and individuals to facilitate our services (“Service Providers”), to provide services on our behalf, to perform website-related services, or to assist us in analyzing how our services are used. These third parties may include analytics providers, hosting providers, and customer support platforms.

These third parties have access to your personal data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. We engage only trusted and compliant third-party service providers who uphold similar data protection standards.

12. Children’s Privacy

Our services are not directed to individuals under the age of 18 (“Children”). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

13. Automated Decision-Making and Profiling

BE Smart Exim does not currently engage in automated decision-making or profiling that produces legal effects concerning you or similarly significantly affects you. Should this change in the future, we will update this policy and provide you with information about the logic involved, the significance, and the envisaged consequences of such processing for you, along with your right to object.

14. Data Breach Notification

In the unlikely event of a data breach involving your personal data, BE Smart Exim is committed to taking prompt action. We will notify you and any applicable regulatory authorities in accordance with our legal obligations, detailing the nature of the breach, the data affected, and the steps we are taking to mitigate the impact and prevent future occurrences.

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